July 22, 2003
FOR IMMEDIATE RELEASE
For more information, contact:
Joe Decker
858.342.2993
worldsfittestman@aol.com
www.joe-decker.com
Muscle & Fitness Magazine Declares
Joe Decker an “Extraordinary Athlete”The September issue of Muscle & Fitness Magazine profiles Joe Decker, the World’s Fittest Man, in an article entitled “Extreme Measures,” and lauds him as “an extraordinary athlete inside an ordinary body.” Mr. Decker is among three men (strongest, fittest, oldest) who have reached “the precipice of human development,” according to the article. Because Mr. Decker used to be overweight, his athletic achievements are all the more amazing. A full page photograph of Mr. Decker accompanies the article. The magazine has a circulation of nearly 500,000 readers.
Mr. Decker came to the attention of Muscle & Fitness Magazine because of his extraordinary physical fitness achievements including breaking the 2000 Guinness World Records “24-Hour Physical Fitness Challenge.” Mr. Decker has also completed some of the world’s toughest adventure and fitness competitions including the Marathon des Sable (a 150-mile trek across the Sahara Desert), the Raid Gauloises Adventure Race (a 520-mile trek through the Himalayan Mountains) and the Badwater 135 Ultramarathon (a 135-mile race through Death Valley).
Why does Mr. Decker do it? “I enjoy getting the word out there to people,” he tells Muscle & Fitness Magazine. “I feel we’re all capable of doing anything we set out to, and I can use myself as an example…After all, I came from a fat, out-of-shape, 240 pound physical-fitness-test-flunking guy to the world’s fittest man.”
Mr. Decker will be sharing his secrets to losing weight and getting fit in his upcoming book The World’s Fittest You: Four Weeks to Total Fitness (Dutton, 2004). He also writes a syndicated column Get Fit with the World’s Fittest Man and is developing a health and fitness television show with NBC Today Show co-host Al Roker’s production company.
