FOR IMMEDIATE RELEASE
For more information, contact:
Joe Decker
858.342.2993
worldsfittestman@aol.com
www.joe-decker.com
DESTINATION: FAT CITY, USA
Newly Released CDC Report Identifies America’s “Fattest” Cities; The World’s Fittest Man Takes on America’s Fattest Cities; Fitness Expert Joe Decker’s New Book Shows Americans How to Get in Shape in Just Four WeeksJoe Decker, “The World’s Fittest Man,” and author of the upcoming book The World’s Fittest You: Four Weeks to Total Fitness (Dutton, January 2004) launches his “Fat City, USA Tour” on January 6, 2004. Joe will kick off his tour in New York City. Decker and his team will then visit America’s “Fattest” cities as determined by the Center for Disease Control’s FIRST EVER official list of cities with the most residents who are obese. On the list, Charleston, West Virginia, which in addition to being the state capitol has the dubious distinction of being the obesity capitol of the United States (tied with Toledo, Ohio) with 29.4% of it’s residents obese.
Once fat and out of shape himself, Decker took charge of his own obesity problem by transforming his body and his life ultimately breaking the Guinness World Record for physical fitness. Now, with over 60% of Americans overweight, Decker is taking on America’s growing obesity epidemic. Just after the holiday season, at a time when the already overweight give themselves the excuse to “have just a little more,” Decker is taking his message to the streets.
“I realized I had a problem just in the nick of time, and I felt like I could help others by sharing my story and message: If I can do it, so can you,” says Decker. “But the more I read and travel around the more I realize how serious this epidemic is. We need to address the obesity epidemic head on -- right now when Americans are making their New Year’s Resolution to get fit and lose weight.”
In each city, (including Dallas ranked #15, and Memphis #5) Decker will meet with local public health officials and offer common sense solutions to help city residents lose weight. For instance, he will sponsor free, unique group fitness activities and healthy eating tips to motivate local residents to change their lifestyle. Americans will also be able to follow Decker’s “Fat City, USA Tour” via his website www.Joe-Decker.com. Decker will be videotaping his “Fat City, USA Tour” for an upcoming television documentary.
To book an interview with fitness expert Joe Decker, schedule a “Fat City USA Tour” stop, or obtain a complete ranking of “America’s Fattest Cities” according to the CDC please contact Kathleen Schmidt.
